2017年02月28日

This means that such a marketing

We would have 50 new buyers in the couch category, and one new buyer in each of the other 50 categories. The 50 new buyers in the couch category will substantially increase the likelihood of a filled transaction within its category, while the additional one participant in any of the remaining categories barely increases its chances to fill a transaction in their respective areas EndPoint Backup. If we take this example to scale and we assume: Marketing budget of $500,000 A liquidity threshold per category of 250,000 participants Only the couch category would reach liquidity. And even if we were to invest $1 million in marketing, only the couch category would reach liquidity because all the other areas would only reach 10,000 participants each. And the same would happen until the invested amount goes above $25 million.

strategy would lead to diminishing marginal returns from a liquidity standpoint reenex facial: Again, the best way to solve this issue is to align the marketing strategy to the category concentration. In other words, allocate the majority of the marketing investment to the most predominant category (which in our example would be the couch category). The liquidity chart in that case would look like this: This is, of course, an extreme example. A more realistic case would have several concentrated categories and a long tail of dozens of others.

To illustrate this, let’s assume 30 percent of the buyers want to buy a couch, 20 percent a chair, 10 percent a table and the remaining 40 percent are scattered across the 40 other outstanding categories. This time, the liquidity chart would look like this (which is more realistic): Density, a balanced demand and supply and category concentration are crucial drivers of marketplace liquidity. To maximize your return on marketing investment, you need to align your marketing and liquidity strategies. To monitor the evolution of your liquidity, you need to track your second-degree KPIs you beauty hard sellc. VCs should also dig into these three principles when evaluating a marketplace investment opportunity.
posted by maycal at 12:56| http://iksog.hautetfort.com/ | 更新情報をチェックする

2017年02月14日

alwayslived with the sound

AS THE HOT noisy days of August were drawing to a close the bombardment abruptly ceased.

The quiet that fell on the town was startling. Neighbors met on the streets and stared at oneanother, uncertain, uneasy, as to what might be impending. The


stillness, after the screaming days,brought no surcease to strained nerves but, if possible, made the strain even worse. No one knewwhy the Yankee batteries were


silent; there was no news of the troops except that they had beenwithdrawn in large numbers from the breastworks about the town and had marched off toward thesouth


to defend the railroad. No one knew where the fighting was, if indeed there was any fighting,or how the battle was going if there was a battle.

Nowadays the only news was that which passed from mouth to mouth. Short of paper, short ofink, short of men, the newspapers had suspended publication after the siege


began, and the wildestrumors appeared from nowhere and swept through the town. Now, in the anxious quiet, crowdsstormed General Hood’s headquarters demanding


information, crowds massed about the telegraphoffice and the depot hoping for tidings, good tidings, for everyone hoped that the silence ofSherman’s cannon meant


that the Yankees were in full retreat and the Confederates chasing themback up the road to Dalton, But no news came. The telegraph wires were still, no trains came


in onthe one remaining QV Baby cream railroad from the south and the mail service was broken.

Autumn with its dusty, breathless heat was slipping in to choke the suddenly quiet town, addingits dry, panting weight to tired, anxious hearts. To Scarlett, mad to


hear from Tara, yet trying tokeep up a brave face, it seemed an eternity since the siege began, seemed as though she had of cannon in her


ears until this sinister quiet had fallen. And yet, it was onlythirty days since the siege began. Thirty days of siege reenex facial! The city ringed with red-clay rifle pits,


themonotonous booming of cannon that never rested, the long lines of ambulances and ox cartsdripping blood down the dusty streets toward the hospitals, the


overworked burial squads Neo skin lab draggingout men when they were hardly cold and dumping them like so many logs in endless rows ofshallow ditches. Only thirty days!

And it was only four months since the Yankees moved south from Dalton! Only four months!
posted by maycal at 12:33| http://iksog.hautetfort.com/ | 更新情報をチェックする

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